China's government prioritizes climate mitigation and adaptation. A podcast episode features Lei Chen from the Ellen MacArthur Foundation, discussing how China can accelerate global circular transitions. The circular economy offers a "triple win" for China's climate ambitions.

Learn more about this "triple play" solution in our article: The circular economy: a ‘triple play’ solution for achieving China’s climate objectives. The Ellen MacArthur Foundation promotes the circular economy – a system eliminating waste, circulating products, and regenerating nature.

Subscribe to our YouTube channel for insights: Subscribe to The Ellen MacArthur Foundation. Find more work and follow us online: www.ellenmacarthurfoundation.org.

The latest episode of the Circular Economy Show explores how businesses can market circular propositions in a changing world. Host Pippa speaks with Jonathan Hall, Managing Partner at Kantar’s Sustainable Transformation Practice, and Amanda Gandolfo, Head of Brands at bike subscription service Swapfiets, to tackle these marketing challenges and opportunities.

The Ellen MacArthur Foundation, an international charity, develops and promotes the circular economy concept. This model, driven by design, aims to eliminate waste and pollution, circulate products and materials, and regenerate nature. Discover more about their work at www.ellenmacarthurfoundation.org.

Discover how to make circular behaviors irresistible in this episode of the Circular Economy Show. Guests Georgie Rose (Selfridges) and Simon Davies (Visa) share insights from their behavioral lab, bridging the gap between customer intent and action. Watch the full discussion on this podcast.

The Ellen MacArthur Foundation is an international charity that develops and promotes the circular economy concept: a system designed to eliminate waste and pollution, circulate products and materials, and regenerate nature.

Subscribe for more insightful videos on our YouTube channel. Learn more about our work at ellenmacarthurfoundation.org and follow us on Instagram and LinkedIn.

Explore how a circular economy can future-proof European cities and create investment opportunities. In the third "Circling Back" episode of the Circular Economy Show, Lou Waldegrave speaks with Julia Okatz (Systemiq) and Joss Bleriot (Ellen MacArthur Foundation). They discuss how circular strategies integrate nature into urban environments, building resilience against extreme weather while generating significant economic, environmental, and social benefits. This approach offers a powerful, nature-positive way forward for cities facing climate stress.

The Ellen MacArthur Foundation, an international charity, champions the circular economy—a design-driven model eliminating waste and regenerating nature. Discover more about circular cities and the Foundation's work on their website. Subscribe to their YouTube channel and follow them on Instagram and LinkedIn to support their mission.

Marketers have historically influenced the linear economy. This episode of the Circular Economy Show explores how their skills can unlock opportunities within the circular economy.

The Ellen MacArthur Foundation, an international charity, champions the circular economy—a system designed to eliminate waste and pollution, circulate products and materials, and regenerate nature.

Watch the full video for details. Subscribe to our channel for more insightful content. Learn more about our work at ellenmacarthurfoundation.org, and follow us on Instagram and LinkedIn.

Marketers, traditionally shaping consumer views for the linear economy, can now harness their skills to unlock opportunities within the circular economy.

This video is brought to you by the Ellen MacArthur Foundation, an international charity dedicated to developing and promoting the circular economy. This design-driven approach eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the Ellen MacArthur Foundation for more insights on our YouTube channel. Explore our work further on our website, and follow us on Instagram and LinkedIn.

The circular economy is essential for business resilience and competitiveness. This episode features Lindsay Hooper (Cambridge Institute for Sustainability Leadership) and Joe Murphy (Ellen MacArthur Foundation), discussing how the end of ESG hype could shift corporate circular economy approaches. They explore its commercial case and what's needed for market-level shifts. Learn more at cisl.cam.ac.uk. This conversation is from episode 170: ‘What should businesses do to scale a circular economy?’

The Ellen MacArthur Foundation, an international charity, promotes the circular economy: eliminating waste and pollution, circulating products, and regenerating nature. Subscribe to their YouTube channel for insights, and find more at ellenmacarthurfoundation.org. Follow them on Instagram and LinkedIn.

In this episode of the Circular Economy Show, Georgie Rose (Selfridges) and Simon Davies (VISA) discuss how their behavioral lab makes circular behaviors irresistible, bridging the gap between customer intent and action. Watch the full discussion.

The Ellen MacArthur Foundation is an international charity promoting a circular economy that eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the [Ellen MacArthur Foundation YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) for more insightful videos. Learn more about our work and follow us on [Instagram](http://instagram.com/EllenMacArthurFoundation), [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/), or visit our [website](http://www.ellenmacarthurfoundation.org).

Explore the power of storytelling to inspire action towards a circular economy. This episode features Poppy Mason-Watts (WaterBear) and Alex Cramwinckel (Heineken) discussing how to shift mindsets and promote positive change.

The Ellen MacArthur Foundation, an international charity, champions the circular economy – a design-driven approach that eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the Foundation's YouTube channel for more insights: Ellen MacArthur Foundation YouTube. Find out more and connect with us online via our website, Instagram, and LinkedIn.

This episode explores the critical minerals challenge and how circular economy strategies can secure their supply. Essential for renewable energy products like EV batteries and wind turbines, these minerals face increasing demand. As e-waste grows and early renewable tech reaches end-of-life, a circular approach offers a vital opportunity to build a sustainable system. Find out more about critical minerals.

Join us in Episode 189 of our "Circling Back" series. We revisit insights from Ke Wang (World Resources Institute) on the circular economy's role in the energy transition, driven by economics and competitiveness. This conversation originally featured in Episode 174: Material security in a circular economy.

The Ellen MacArthur Foundation, an international charity, champions the circular economy model, which eliminates waste, circulates materials, and regenerates nature. Learn more about our work.

The circular economy is a powerful tool against the climate crisis, though its benefits are often unrecognized by current carbon accounting frameworks like the Greenhouse Gas Protocol. In this episode, João Murilo Silva Merico from the Ellen MacArthur Foundation explains how circular practices—such as reuse, remanufacturing, and sharing models—are not adequately rewarded for their emissions reductions.

The Ellen MacArthur Foundation is an international charity promoting a circular economy that eliminates waste, circulates materials, and regenerates nature. For more insightful videos, subscribe to their YouTube channel. Learn more about their work at ellenmacarthurfoundation.org, and follow them on Instagram and LinkedIn.

Building circular business models—where products are rented, repaired, resold, and remade—is crucial for transforming our economy from a linear "take, make, waste" system. This episode of the Circular Economy Show demonstrates these practices in action with Canadian outdoor company Arc’teryx.

The Ellen MacArthur Foundation, an international charity, develops and promotes the circular economy. This design-driven approach eliminates waste and pollution, circulates products and materials, and regenerates nature.

Watch the full episode to learn more. Subscribe to the [Ellen MacArthur Foundation YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) for insightful videos. Discover our work and follow us on [Instagram](http://instagram.com/EllenMacArthurFoundation), [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/), or our [website](https://www.ellenmacarthurfoundation.org/).

Regenerative business is defined as "businesses that enhance, and thrive through, the health of socio-ecological systems in a co-evolutionary process." This holistic approach goes beyond sustainability, actively improving environmental resilience and health.

What does this mean in practice, and are we ready for a next-generation economy built on circular principles? Martijn Lopes Cardozo (CEO, Circle Economy) addresses these questions in this video, discussing regenerative business models.

Circular business models—renting, repairing, reselling, and remaking products—are essential for economic transformation. This Circular Economy Show episode highlights Canadian outdoor company Arc’teryx, showcasing their in-store repair services and strategic shift to circularity. Discover their ReBIRD service centers, how they foster loyalty, and operational challenges of scaling these models.

Arc’teryx participates in the Ellen MacArthur Foundation’s Fashion ReModel. Explore the project at ellenmacarthurfoundation.org/the-fashion-remodel/overview and ReBIRD at arcteryx.com/us/en/explore/rebird. The Ellen MacArthur Foundation, an international charity, promotes a circular economy eliminating waste, circulating materials, and regenerating nature. Find more about their work and subscribe at ellenmacarthurfoundation.org or their YouTube channel.

This episode of The Circular Economy Show explores how to keep clothes valuable and profitable without new manufacturing. It highlights the Ellen MacArthur Foundation’s Fashion ReModel project, featuring insights from participant H&M Group.

The Ellen MacArthur Foundation, an international charity, champions the circular economy—a system designed to eliminate waste and pollution, circulate products and materials, and regenerate nature. For more insights and to learn about their work, subscribe to their [YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) and visit their [website](https://www.ellenmacarthurfoundation.org). You can also follow them on [Instagram](http://instagram.com/EllenMacArthurFoundation) and [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/).

This episode of the Circular Economy Show explores how leading retailers are adopting circular design for food, addressing challenges to create a food system that enables nature to thrive.

The Ellen MacArthur Foundation, an international charity, champions a circular economy that eliminates waste, circulates materials, and regenerates nature. Subscribe for more insights. Find out more about our work on our website, and follow us on Instagram and LinkedIn.

This episode of The Circular Economy Show explores the Ellen MacArthur Foundation’s Fashion ReModel project. Featuring Chloe Holland (Foundation's fashion team) and Sara Eriksson (H&M Group), they discuss scaling circular business models like resale, rental, repair, and remaking to keep clothes in use at their highest value and profitably without new production.

Topics include the Fashion ReModel's ambitions, strategic advantages of circular models, H&M Group's Sellpy platform, and challenges of implementing circular principles in a linear economy. Policy and finance's role in commercial viability is also highlighted. The Ellen MacArthur Foundation, an international charity, promotes a circular economy: eliminating waste, circulating products, and regenerating nature. Learn more at ellenmacarthurfoundation.org and subscribe to their YouTube channel.

In a recent Circular Economy Show episode, Georgie Rose (Selfridges) and Simon Davies (VISA), collaborating with Mindworks Marketing, discuss their behavioral lab's work. They explore how subtle language variations influence customer behavior towards circular shopping, focusing on making beauty product refills as appealing as new items. The initiative aims to embed circular shopping as an intuitive and exciting norm, bridging the gap between customer intent and action.

Listen to the episode for full insights. The Ellen MacArthur Foundation, an international charity promoting a circular economy, encourages engagement. Learn more on their [website](https://www.ellenmacarthurfoundation.org), subscribe on [YouTube](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1), and follow them on [Instagram](http://instagram.com/EllenMacArthurFoundation) and [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/).

The Circular Economy Show explores how marketers can shift from the linear to the circular economy. Experts Deb Caldow (Diageo) and Rachel O’Reilly (Accenture Song) discuss turning ideas into impactful actions for economic growth and environmental benefits. Topics include storytelling for circular products, engaging supply teams, and the need for internal buy-in and experimentation.

Read 'The marketing playbook for a circular economy' [here](https://www.ellenmacarthurfoundation.org/marketing/overview) or watch episode 176: 'Driving demand for circular economy' [here](https://youtu.be/4EH_KkkyiPc). The Ellen MacArthur Foundation, an international charity, promotes the circular economy. Subscribe to their [YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) and visit their [website](https://www.ellenmacarthurfoundation.org) for more.

This episode of the Circular Economy Show, recorded live from the Ellen MacArthur Foundation Network event in Amsterdam, features Kenny Arnold, Dr Yuly Fuentes-Medel, and Lewis Campbell from The Footwear Collective. They discuss the critical need for footwear innovation and collaboration, highlighting shoes' central role in systemic innovation.

Learn how The Footwear Collective addresses industry challenges, measures success through unprecedented collaboration and robust data, and guides companies in their circular economy journey using their new Circular Pathways tool. Explore it here: The Footwear Collective’s Circular Pathways tool.

If you enjoyed this episode, please leave a review or comment on Spotify or YouTube to support our mission to spread the word about the circular economy.