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Special Collections:
The Circular Economy

The Circular Economy
Why the Ellen MacArthur Foundation works in schools and universities

The Ellen MacArthur Foundation, a UK charity, actively engages with schools and universities worldwide to equip future innovators and leaders with circular economy thinking. Host Colin Webster discusses these vital programs with leaders Harrison Wavell (Schools & Colleges) and Reniera O'Donnell (Higher Education).

Launched in 2010 by world record-breaking sailor Ellen MacArthur, the Foundation accelerates the transition to a circular economy. It has become a global thought leader, influencing decision-makers across business, government, and academia with support from partners like SUN, MAVA, and Arup.

For more information, visit their website or follow them on YouTube, Instagram, Facebook, LinkedIn, Twitter, and Medium.

Make Fashion Circular - Jeans Redesign

DS Smith, Costa and a new path for coffee cups

Takeaway paper coffee cup waste and recyclability, especially concerning ocean plastics, are prominent issues. Demand for better design, reuse, and recycling is high. This video features DS Smith's European Strategic Development Director Tom Campbell-White and Costa's Head of Environment Oliver Rosevear, offering industry perspectives on these topics.

Founded in 2010 by Ellen MacArthur, the UK-based Ellen MacArthur Foundation is a global thought leader accelerating the transition to a circular economy. It works across business, government, and academia to establish the circular economy on decision-makers' agendas. Learn more at ellenmacarthurfoundation.org and subscribe to their YouTube channel: youtube.com/user/made2bemedia.

Why a technology-enabled circular economy will bring prosperity to Latin America

Historically, Latin America primarily served as a resource supplier during the first three Industrial Revolutions. However, Petar Ostojic argues that the combination of the circular economy and the Fourth Industrial Revolution offers a unique opportunity for the region to achieve a new era of prosperity.

Ostojic, co-Founder and CEO of Neptuno Pumps and Executive Director of the Center for Innovation and Circular Economy (CIEC), is a recognized leader in this field. The World Economic Forum acknowledges him as the first promoter of the circular economy in Latin America, and he was Highly Commended for Circular Economy Leadership at The Circulars 2017 in Davos.

Climate change and the circular economy webinar

45% of global greenhouse gas emissions stem from how we produce and use everyday goods. Achieving Paris Agreement goals requires fundamentally rethinking these processes. The Ellen MacArthur Foundation, a UK charity, accelerates the transition to a circular economy by influencing business, government, and academia.

On November 7th, Ilma and Suki from the Foundation discussed why renewable energy alone is insufficient and shared key research findings. Learn more about our work and the circular economy at ellenmacarthurfoundation.org. You can also subscribe to our YouTube channel and follow us on social media for updates.

Can insects save our seas?

AgriProtein CEO Jason Drew, described by Forbes as 'Lord of the Flies', pioneers insect farming to reduce stress on global fish stocks. His company replicates natural processes to produce larvae, offering a sustainable alternative to traditional fishing and helping regenerate soils.

The Ellen MacArthur Foundation, a UK charity, accelerates the transition to a circular economy. Launched in 2010 by world record-breaking sailor Ellen MacArthur, the Foundation is a global thought leader in business, government, and academia. Learn more about our work at [ellenmacarthurfoundation.org](https://www.ellenmacarthurfoundation.org) and subscribe to our channel [here](https://www.youtube.com/user/made2bem).

How can creativity build positive change?

The Foundation's annual DIF event series features a film by Creative Conscience, exploring how creativity, film, and gaming inspire action towards a circular economy. It highlights creativity's role in building a positive future, with insights from experts.

The Ellen MacArthur Foundation is a UK charity, launched in 2010, dedicated to accelerating the transition to a circular economy. It has emerged as a global thought leader, establishing the circular economy on the agenda of decision-makers.

Thank you for watching. Subscribe to our YouTube channel, learn more at ellenmacarthurfoundation.org, and follow us on Instagram, Facebook, LinkedIn, Twitter, and Medium.

The transition towards circular food systems | DIF 2019

Circular food systems are essential for a global transition towards a people, SDG, and planet-centered paradigm. This shift requires awareness, education, culture change, entrepreneurship, cooperation, and innovation, alongside crucial support for bottom-up projects from markets, the third sector, and individuals.

This session highlights the pioneering ideas and individuals shaping the future of our food systems. It will feature diverse global case studies from numerous countries across various continents, showcasing real-world initiatives.

Combining technology and urban farming to improve your wellbeing

Spending 90% of our time indoors negatively impacts health more than diet or exercise. Hexagro Urban Farming, an Italian startup, addresses this by creating a modular, nature-inspired system. Mimicking honeybee hives and tree structures, their solution transforms interior spaces into beautiful gardens, increasing access to healthy food.

Hexagro's automated indoor garden is modular, scalable, and utilizes high-pressure aeroponics, LED horticulture lighting, and environmental sensors. Join this session, streamed via Restream.io, to discover the first automated indoor garden designed to deliver abundance for everyone.

It Takes a Village to Raise a Child | It Takes a Child to Raise a Village | DIF 2019

Preparing children for a sustainable future requires a collective effort from parents, teachers, and the wider community. It's not enough to simply help them understand environmental challenges; we must also take immediate action and lead by example, especially as young people like Greta Thunberg demand change.

We need to transform our own mindsets and behaviors to ensure a cleaner, greener planet for the next generation. By doing so, we empower children to become responsible stewards of our precious Earth.

Love Not Landfill and Wear Next: How London and New York aim to make fashion circular

Originally livestreamed via Restream.io, this session addresses the critical issue of clothing waste. Annually, New York landfills 200 million pounds of clothing. Globally, 73% of materials used for garments are landfilled or burned, with less than 1% recycled into new clothes.

To combat this, campaigns like Wear Next (New York) and Love Not Landfill (London) encourage diverting clothes from waste streams. They advocate for swapping, selling, donating, or recycling to prevent garments from ever becoming waste.

Join this session to understand why these initiatives were launched, their execution, and key learnings.

Why it's time to invest in the circular economy

restream.io

The circular economy is increasingly vital for addressing global challenges, yet the finance sector's engagement remains in early stages. While industry leaders recognize the power of circular solutions, accelerating and scaling these initiatives urgently requires capital and services from financial institutions.

This session highlights how Intesa Sanpaolo has integrated the circular economy into its core strategy. Learn how this financial services company supports businesses, especially SMEs, in making this crucial transition.

Why the rental and subscription-based model will lead the new generation | DIF 2019

A new era of consumption is emerging, driven by increased consumer awareness of product origins and environmental impact. This shift is moving us towards innovative consumption models beyond traditional purchasing.

Within the circular economy, rental and subscription models are gaining prominence, as recycling alone has proven insufficient. The next generation will demand service-based solutions over one-time purchases, prioritizing both convenience and positive social-environmental impact.

A new consumption model: the rise of fashion rental and recommerce | DIF 2019

Fast fashion has drastically shortened clothing lifespans, increasing consumption while ~70% of closets go unworn. Extending garment life is crucial to reduce the industry's impact, cutting new production and textile waste.

The "Switching Gear" project, supported by C&A Foundation and Circle Economy, helps four apparel brands pilot rental and recommerce business models by 2021.

Join a session with innovators from the Switching Gear Enabling Network (SGEN), a global network of over 50 circular solution providers. Discover how pioneers like The Renewal Workshop and Stuffstr are disrupting norms with rental and recommerce, exploring their latest innovations, opportunities, and challenges.

Tackling plastic packaging pollution in India | DIF 2019

Plastic pollution poses a severe environmental threat. Plastic packaging constitutes nearly half of global plastic waste, much of it single-use. This plastic can take up to a thousand years to decompose, entering our food systems and projected to outweigh fish in oceans by 2050.

Ecoware confronts this challenge by producing 100% biodegradable and compostable packaging. Made from agricultural waste, their affordable and sustainable tableware, packaging, and medical products offer an alternative to single-use plastics.

Learn how Ecoware achieved this and if their model can be replicated in a session.

Decommissioning oil platforms: a reuse story

The UK's oil platforms require decommissioning. A circular economy approach offers a significant opportunity to capture economic value by reusing the vast quantities of steel, rather than simply recycling it.

While the systemic benefits of this reuse strategy are clear, aligning incentives for all stakeholders presents a key challenge. The central question is how to effectively convince every actor to prioritize reuse.

What is the circular economy?

The DIF explores disruptive ideas, stories, and innovations related to the circular economy. But what exactly is the circular economy, and how does it impact you?

Join the Ellen MacArthur Foundation team for an interactive session delving into the circular economy's fundamentals and underlying value questions. Share your insights on the interactive red pen graphic before, during, and after the session.

A new story about the future of fashion

The future of fashion and its transition to a circular economy rests with creatives across all roles, from designers to marketers and editors. Their diverse contributions are crucial in shaping this industry-wide shift.

This session explores how a new narrative can redirect customer desire from wanting more to prioritizing better, sustainable fashion. We will examine how industry creatives can apply circular principles to their storytelling, fostering a circular economy. Tune in to discover more.

Plastic Credits: Funding the world's transition to a circular economy | DIF 2019

Plastic offset is an emerging environmental paradigm designed to combat global plastic pollution. It aims to fund underfunded waste management social enterprises in the developing world, which offer ethical solutions but struggle to scale.

Inspired by carbon credits, plastic offset provides a transformative funding mechanism to accelerate a circular economy. Achieving meaningful impact is challenging, given the complex interplay of consumer responsibility and producer accountability, but entirely possible.

This initiative will explore local needs and global systems governing waste, from Mumbai to New York.

How do you redesign the clothing industry? The story of Rapanui

Less than 1% of clothing is recycled, leading to a truckload of textile waste entering landfills every second. However, some designers and brands are challenging this linear "take-make-waste" model by embracing sustainable practices.

A prime example is Rapanui, founded by two brothers on the Isle of Wight. They create clothing from natural materials using renewable energy, designing products for circularity. Worn-out items are recovered to make new ones, and t-shirts are produced on-demand to eliminate overproduction. Rapanui also provides a free platform for global access to their supply chain and technology.

Discover more about their ambitious journey to redesign the fashion industry. Multistreaming with Restream.io.

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The Thinking Game | Full documentary | Tribeca Film Festival official selection

“The Thinking Game” is the inside story of DeepMind's groundbreaking AI research, culminating in the Nobel Prize-winning AlphaFold breakthrough. Filmed over five years by the award-winning team behind "AlphaGo," this documentary explores co-founder Demis Hassabis's lifelong pursuit of artificial general intelligence and the rigorous scientific journey from mastering strategy games to solving the 50-year-old protein folding problem.

Following its world premiere at the Tribeca Festival, "The Thinking Game" is now available to watch for free. For those interested in hosting a screening for a classroom, community, or workplace, visit: rocofilms.com/films/the-thinking-game/.

 

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The Thinking Game | Full documentary | Tribeca Film Festival official selection