There is a section in the New York Times every Sunday called “The Boss.” Today’s column was about Rich Goings, CEO of Tupperware. He was recruited by Warren Batts to be President of Tupperware in 1992. He set about changing the image of Tupperware that was a left over from the June Cleaver era. What he did in August of 2008 is this: “I took our Board to Soweto in South Africa to meet with 300 women who sell and use our products. The directors saw the confidence the women were getting, and it opened their eyes. We’ve been in Soweto for 20 years, and the directors saw that even in desperate places in the world, good things happen and the difference we make is visible.”

I visited their site and read the article on social responsibility:

“Tupperware Brands is a leader in driving positive change in women’s lives. Our business strategies and philanthropic programs align to enlighten, educate, and empower women
and girls. Offering educational opportunities and building confident and accomplished young women are social investments that guarantee powerful returns for generations
to come, and build a legacy of caring for tomorrow’s leaders -our children.”

Amen.