“Strategic Doing”


One of the advantages of growing a Website dedicated to the sustainability movement is the like-minded people you meet. Recently I fell upon a Website, I-Open.org and read, “I-Open is focused on the habits we need to innovate in the “civic space”. My eye fell on the offer of a whitepaper, “on new models of economic development.”

I read the paper and can highly recommend it. The author, Ed Morrison, addresses building an open civic process called “strategic doing.” Particularly germane to our site, earthsayers.tv, was his reference to the “appreciative leader” who “understands a fundamental insight about human behavior: people move in the direction of their conversations.” I highly recommend you visit the I-Open site and download a copy. Today.

Once you make the habit of spending some time each day listening to an EarthSayer, someone speaking up for us and our planet, it becomes clear that the language of sustainability is strong and vibrant, but most of all it is inspiring. There is often an “I can do that” response to hearing an EarthSayer – an architect or a business leader or an artist or teacher – talk about how they are adopting sustainable principles and practices at home, at work, or in their communities.

We are beginning a conversation with the I-Open folks as together we have much to offer organizations in both the public and private sectors. The intersection of Web 2.0 technology and social and environmental consciousness offers us the opportunity to be creative and innovate.
Join with us in the conversation.