Friday, March 12th, 2010

Google Search on Sustainability: What’s It All About, Alfie?

For more than a couple of years now I have been keeping very close watch on the results using the search engine, Google, and the search term, sustainability. My project, EarthSayers.tv, the voices of sustainability is designed to be right up there (not yet though) along with Wikipediad on the term, a kind of educational videopedia just for sustainability. My objective is to make sure that on that first... [Read more]

 
Posted by Ruth at 12:56 am
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Sunday, March 7th, 2010

Values-washing Sustainability

Yesterday I wrote a long piece on the JustMeans site, where Corporate Social Responsibility (CSR) folks hang out, about the ethical implications of a recent publication of the “2010 Best Corporate Citizens” by a group called the CRO*. To give you a taste of the list’s value, Exxon is number 11 in the CRO rankings. (correction it is 51, HP, Intel and General Mills are 1,2 and 3 in the... [Read more]

 
Posted by Ruth at 10:51 pm
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Friday, March 5th, 2010

Portland: the Most Sustainability Conscious U.S. City

Since 2004 the growth of the search term on sustainability has been slow and bumpy, but UP.  And the state with the highest volume of search? Oregon with Vermont close behind and in 2009 close to closing the gap.  And while Eugene outpaces Portland if you look at the period 2004 to the present, Portland outpaces all U.S. cities in 2009. Denver is close behind. It would be a good thing for the cities... [Read more]

 
Posted by Ruth at 3:02 am
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Saturday, February 27th, 2010

Asset-based Collaboration for Sustainability

First, the “our and the us” of collaboration.



For us here at EarthSayers.tv the “our and the us” are the leaders of sustainability, the experts, teachers, business and civic leaders, citizens from all walks of life.  It’s the organizations, old and new, in the sustainability movement encompassing the “isms” such as environmentalism;... [Read more]

 
Posted by Ruth at 10:47 pm
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Friday, February 26th, 2010

Confessions of a Ms. Twitter

It started when I turned 22. I graduated from San Francisco State and moved to New York to experience big city lights and the skating rink in Central Park. Because I had worked in a library my junior and senior year, I found a job in less than a week with the General Motors Company in the public relations library. A big part of my job was to read the major newspapers and industry, trade, and business... [Read more]

 
Posted by Ruth at 8:55 pm
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Wednesday, January 20th, 2010

Qualities of Sustainability Leaders: The Short List

A short list of five qualities I have found in sustainability leaders and now “findable” in abundance at EarthSayers.tv, the voices of sustainability. Now that I live and work in a community where there is much more support for sustainability I don’t have to spend as much time doing missionary work on the relevancy of it, but I do talk more about leaders and why sustainability leaders... [Read more]

 
Posted by Ruth at 7:38 pm
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Friday, January 15th, 2010

An Electric Charge and a Blast of the Past

Lincoln City, Oregon Thanks to my colleague and film producer, Barry Heidt, I had the opportunity this week to attend the dedication of an electric car charging station in the beautiful beach town of Lincoln City, Oregon – my first look, believe it or not, at a charging station.  Mayor Lori Hollingsworth and the City Manager, David Hawker cut the ribbon (jute these greener days) and took one... [Read more]

 
Posted by Ruth at 4:45 pm
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Friday, January 1st, 2010

Emissions Reduction Currency System – Austrailian Style

Portland, Oregon, December 30, 2009 A small group of us had the opportunity this past week to meet with Sam Nelson visiting Portland from Australia thanks to the folks at Transition PDX.  Sam is the co-founder of the Maia Maia Project, an innovative community based Emissions Reduction Currency System.  He is also an owner of Greenbase, a business in Australia that provides emissions accounting services... [Read more]

 
Posted by Ruth at 8:23 pm
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Monday, December 21st, 2009

On Climate Sustainability

From a member of the Responsible Initiative of Pakistan as part of a discussion on the need for “models who have lived or are living their lives in a sustainable manner” at a dialogue organised by the Climate Sustainability Platform at the University of Copenhagen, Centre for Africa Studies. ‘If: Governments become pro-people Mega-companies become ethical Politicians become honest... [Read more]

 
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Wednesday, November 18th, 2009

Bad for consumerism, good for sustainability?

From an article in the Center For Media Research, Wednesday, November 18, 2009 entitled, Recession’s Lasting Effects on Consumers. The  recession has caused a profound, deep-rooted change in consumers’ spending habits in favor a more restrained approach. This is the “new normal.” Referencing the study, entitled “Marketing to the Post-Recession Consumers,” by Decitica,... [Read more]

 
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