{"id":62,"date":"2009-06-11T21:36:02","date_gmt":"2009-06-11T21:36:02","guid":{"rendered":"http:\/\/earthsayers.tv\/sustainabilityadvocate\/?p=62"},"modified":"2009-06-23T17:02:41","modified_gmt":"2009-06-23T17:02:41","slug":"62","status":"publish","type":"post","link":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/?p=62","title":{"rendered":"McKinsey weighs in on Battery-powered Age"},"content":{"rendered":"<p>McKinsey Quarterly article<\/p>\n<p><strong>Electrifying cars: How three industries will evolve<\/strong><\/p>\n<p>My friend and alternative energy colleague, Paul Steinbroner of <a title=\"Energy Rush\" href=\"http:\/\/www.energyrush.tv\">Energy.tv<\/a>, has been documenting the electric car industry for years, knows EVERYBODY, and is in the process of raising funds for a major alternative energy documentary staring plug-in pioneer, Dr. Andy Frank.\u00a0 Here&#8217;s what McKinsey says about plug-ins:<\/p>\n<p>&#8220;are projected to offer a lower cost of ownership than vehicles with improved internal-combustion engines, but only if fuel prices and taxes cooperate.&#8221;<\/p>\n<p>Hope to get some comments on the McKinsey story.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to the battery-powered age.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[78,70,76,33,80,79,77,666,75],"class_list":["post-62","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-andy-frank","tag-climate-change","tag-electric-car","tag-energy","tag-energy-tv","tag-paul-steinbroner","tag-plug-in-automobile","tag-sustainability","tag-sustainable-development"],"_links":{"self":[{"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/posts\/62","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=62"}],"version-history":[{"count":6,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/posts\/62\/revisions"}],"predecessor-version":[{"id":66,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=\/wp\/v2\/posts\/62\/revisions\/66"}],"wp:attachment":[{"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=62"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=62"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/earthsayers.tv\/sustainabilityadvocate\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}