Generally innovation in the context of sustainability focuses on the conversations around the role of innovation by business leaders who advocate the development of sound business models to encourage investment in new products and services. Many products, but not all, are focused on renewable energy, another EarthSayers.tv Special Collection.
This collection addresses other emerging markets in diverse industries ranging from agriculture to information technology to biotechnology as well as beauty and wellness. Sustainability calls on us to consider innovation more broadly to include not just the technical, but the social and environmental as well. Innovation may be found in conversations around ethical sourcing, social innovation, and in the role of the social entrepreneur.
Curated by mokiethecat
Special Electric Vehicle by James McGreen |
The mission of Switch Vehicles is to build safe, simple, durable
electric vehicles that every American can afford to own.
www.switchvehicles.com James McGreen was interviewed by Ruth Ann Barrett of EarthSayers.tv, voices of sustainability at the Bioneers 2011 conference. EarthSayer James McGreen |