The Ellen MacArthur Foundation's 2017 report ‘A New Textiles Economy: Redesigning fashions future’ found that a truckload of garments goes to landfill or incineration, globally, every single second. The fashion industry follows a take-make-waste formula - we take from the earth, make a product and when we’re done with it, we throw it away. The fashion industry cannot continue in this way - it’s wasteful and polluting. It needs a redesign.

Transforming fashion towards a circular economy requires new ways to create and make clothes and The Jeans Redesign provides the perfect starting point - redesigning this iconic fashion staple using circular design principles. Guidelines set out by the Foundation alongside over 80 denim industry experts ensure that jeans are used more, made to be made again, and made from safe and recycled or renewable inputs. The Jeans Redesign is creating solutions for a world where clothes never become waste by bringing together 100 brands, mills and manufacturers to design and make products fit for a circular economy, today.

Find out more about the Jeans Redesign project at https://www.ellenmacarthurfoundation.org/our-work/activities/make-fashion-circular/projects/the-jeans-redesign

#circulardesign
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Thank you for watching this video. The Ellen MacArthur Foundation is a UK charity that develops and promotes the idea of a circular economy, which - driven by design, eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to The Ellen MacArthur Foundation for more insightful videos -https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1

Find out more about our work here: www.ellenmacarthurfoundation.org

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In this session you will hear about financing and measuring the circular economy: how it helps deliver on climate and other ESG goals, while being a source of better and new growth; how the circular economy financing market has grown steeply across asset classes over the last two years; and how circularity performance can be measured to inform decision making by both business leaders and financiers.
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Thank you for watching this video. The Ellen MacArthur Foundation is a UK charity working on the business, learning, insights & analysis, and communications to accelerate the transition towards the circular economy.

Find out more about our work here: www.ellenmacarthurfoundation.org

circulareconomy

Cutting edge circular economy innovation is cropping up everywhere. Watch this broadcast to find out how circular economy thinking is infiltrating everything from the design of mountain jackets to the running of events like the London Marathon and Nordic World Ski event.

Join the session to hear three stories:
- Nani Pajunen, leading circular economy specialist at Sitra - a Finnish-based sustainable well-being fund. She’ll be talking about the organisation’s presence at the recent Nordic World Ski event.
- Pierre Paslier, co-founder of Notpla, an edible and soluble membrane that can hold water as a replacement for plastic.(OOHOs). He’ll be showcasing the product and describing how it found its sweet spot at the London Marathon.
- Elisabetta Baronio, sustainability co-ordinator at VF Corporation. She’ll be showcasing Napapijri’s Infinity jacket, which is 100% recyclable, made using exclusively Nylon 6 and designed for disassembly.

What can the sports industry as a whole learn from these innovations? We’ll discuss that and much more.

In this Our Changing Climate environmental video essay, I take on Amazon. Specifically, I look at how Amazon prime shipping and delivery services impact the environment and the workers who rush to fulfill such tight deadlines. Looking at shipping services like Amazon Flex and investigating the conditions in Amazon warehouses I try to answer the question of what does Amazon really cost? In short, Amazon's consistent need to speed to fulfill prime one-day and two-day ship orders means high environmental impacts and crushing loads on workers both in the warehouse and out for delivery. So, when you purchase an Amazon product the burden of that cheap price tag lands on workers and the environment.

Help me make more videos like this via Patreon: http://bit.ly/2iz4lIV
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I use Epidemic Sound for my music: http://epidemicsound.com/creator

I also use Artlist.io. You can get 2 months free of Artlist.io with this link: https://artlist.io/Charlie-278823
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In this Our Changing Climate environmental video essay, I look at the difficulties surrounding the Zero Waste lifestyle, especially for beginners. Specifically, I look at how the Zero Waste lifestyle is a good solution to individual waste and single-use items for those that are able, but for beginners, the extremes of Zero Waste can be daunting. So, Zero Waste alternatives are essential for those (or beginners) interested in creating meaningful and lasting change within their system. At the end of the day, Zero Waste can be effective but it can also be daunting and turn many people off exploring their relationship with waste.

Simon Bernard, Expedition Leader of Plastic Odyssey presents you the first round-the-world expedition on a boat powered solely by plastic waste.

Simon graduated from the French Merchant Navy Academy (ENSM). He has sailed on several merchant vessels as a deck officer and engine officer. Passionate about finding solutions to environmental issues, he carried out several studies and projects on eco-friendly ships, CO2 emission reduction, circular economy, and low technologies for developing countries.

In 2016, he won the Green Tech Award initiated by the Ministry of the environment before founding the Plastic Odyssey NGO that aims to reduce the ocean’s pollution by promoting plastic recycling solutions adapted to developing countries.

This talk discusses:
- The mystery of the missing plastic: why pollution is not about a continent of plastic
- The challenge behind Plastic Odyssey: how open innovation could help to reduce the plastic leakage
- How we can all be part of the solution toward a circular economy

Connect online at @simn_bernard and @PlasticOdyssey

The first Coca-Cola bottle made partially from marine litter. #worldwithoutwaste

Published on Nov 6, 2015